Information Technology ...
To Your Business
to Creating and Understanding a Professional Information
In his 35 years in the Information Technology
(IT) profession, Fred Mapp has witnessed the incredible
evolution of technology and has seen firsthand how it has
transformed business. He's seen IT evolve from being viewed as a
corporate backwater to being recognized as a critical driver of
innovation, efficiency, and success. Yet, despite all the gains,
over the years he's seen companies, both large and small,
struggle with common challenges time and time again. And more
often than not, these challenges are not technology problems,
they are basic business issues, such as developing effective
processes; communicating organizational needs and goals; and
recruiting and retaining the right team of people to attain
With this book, his goal is to share some of the insights he's
gained through experience in the trenches and provide a
blueprint for businesses to follow to help wring maximum value
from their technology investments. The blueprint is based on
Seven Initiatives he developed and put into practice at several
companies, initiatives that have helped drive these
organizations forward. They are grounded in the basic principle
of aligning your IT strategies and investments with your
overarching business strategies and goals. These initiatives,
which have been tested and refined in the real world, offer
guidelines that any organization can adapt to its own specific
needs. Whether your organization is a global corporation, a
medium-sized business, a government agency, or a non-profit,
there are universal challenges that we all face as well as
solutions that can be tailored to fit each unique situation.
The Seven Initiatives
Aligning IT strategies with your organizationís vision, objectives,
and business strategies.
Understanding business-process management practices
throughout your business, including your IT organization.
Mapping Your IT Infrastructure And Applications To Support
Your Business Needs.
Recruiting, developing, and retaining the right team of
Providing and improving business solutions through
leadership and consulting.
Managing costs across IT.
Improving the system for measuring the success of your IT
information about the book or Fred Mapp, go to:
Purchases of three copies or more should be ordered
directly from the author. His contact information is:
411 West Saint Elmo, Suite 21
Austin, Texas 78745
Phone: (512) 445-6455
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